A temporary employment agency on the move.
Context
The most widely read newspaper in Geneva, GHI offers its readers articles as well as classified ads. In 2011, they asked us for a TV spot as an intro and outro of the weather program on RTS.
We therefore imagined an animation where different people would follow one another at the same time as the pages of the newspaper would change. All in a dynamic way.
The idea was to show that the GHI was aimed and could interest a large audience by offering rich and varied content.
So we had to organize a photo shoot of the models with a fake white newspaper. The contents of the newspaper pages were added and animated in post-production.
Still frames
